1984 Pepsi Commercial in 4K

dethorro

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This guy on Twitter got a hold of the 35mm film reels of the commercial and he did a 4K scan of it.

https://twitter.com/IsaiahRandall84/status/1232735954286391296

Here are a few pictures he posted:

ERxgG2cWkAATGgg


ERxgHO6XkAIjqWr


ERxgHjUWsAA3YNv


ERxgICoWsAE-fNR
 
That’s amazing! :eek:

Can this guy please contact the Estate to help them scan MJ’s short films?
 
Looks great. Can't wait to see it. :)


ScreenOrigami;4282580 said:
Can this guy please contact the Estate to help them scan MJ’s short films?
Estate doesn't need help. They can get Sony or other companies to scan them.
 
Galactus123;4282586 said:
Estate doesn't need help. They can get Sony or other companies to scan them.

Well, they seem to be unaware of this. ;)

Hulkamaniac;4282587 said:
My EXACT REACTION!!

ERxgICoWsAE-fNR

:rofl:

Yup, this literally came out of nowhere. What a nice surprise. :)

I hope he’ll upload a 4:3 version, too. I’m not a fan of clipping videos to make them 16:9.
 
I have the scan and am actively working on it, it's not exactly 4K as it was a positive film and as some may know, positive film compared to negative is lesser quality.
 
ScreenOrigami;4282589 said:
Well, they seem to be unaware of this. ;)



:rofl:

Yup, this literally came out of nowhere. What a nice surprise. :)

I hope he’ll upload a 4:3 version, too. I’m not a fan of clipping videos to make them 16:9.

Unfortunately the crop is from the film, not from the screenshot. If you look down the bottom right of some of the screenshots you'll see the original frame but because this film was probably used in a cinema for a 16:9 film, it's been cropped. Sorry!
 
Galactus123;4282592 said:
You talked about the short films. They don't need help in scanning those. Thriller has already been scanned in 4K. :)

The sarcasm was too subtle? Even with the winky smiley? :D

dethorro;4282594 said:

:clap:

Did he mention where he’s going to upload this? Just on YouTube or will there be a link on Mega or a torrent? :)
 
ScreenOrigami;4282589 said:
I hope he’ll upload a 4:3 version, too. I’m not a fan of clipping videos to make them 16:9.


The 35mm film is cropped a little at top and bottom, but it doesn't look like he did that.
It has extra information on the sides, that is cropped in the 4:3 TV version.

Maybe this 35mm film is one of the copies that were made for cinemas.
So what he has there probably isn't THE master film reel.

pepsi.jpg
 
Last edited:
Electro;4282601 said:
The 35mm film is cropped a little at top and bottom, but it doesn't look like he did that.
It has extra information on the sides, that is cropped in the 4:3 TV version.
Maybe this 35mm film is one of the copies that were made for cinemas.
So what he has there probably isn't THE master film reel.

Oh, you’re right! :eek: I had only noticed the cropping. Good eye. :)
 
You guys are worrying over nothing. Films are meant to be cropped. Almost every film which is in 1080p and 4K is cropped, but it doesn't matter because there's extra information which is irrelevant. Check Thriller 4:3 video on YouTube, you can see the spotlights in the cemetery scene. That's not seen in the 4K remaster. So yeah what I mean is that we are not losing important information, the "cropped" 16:9 video will still look as a true 16:9 HD video.

There's literally nothing to complain about this great news.
 
ScreenOrigami;4282599 said:
Did he mention where he’s going to upload this? Just on YouTube or will there be a link on Mega or a torrent? :)


I don't know exactly where but he said that he will definitely upload it once he gets the sound in.:)
 
You guys are worrying over nothing. Films are meant to be cropped. Almost every film which is in 1080p and 4K is cropped, but it doesn't matter because there's extra information which is irrelevant. Check Thriller 4:3 video on YouTube, you can see the spotlights in the cemetery scene. That's not seen in the 4K remaster. So yeah what I mean is that we are not losing important information, the "cropped" 16:9 video will still look as a true 16:9 HD video.

There's literally nothing to complain about this great news.


Not complaing or worrying. It's just info regarding the source material.
It's actually cool to have this version with a little more horizontal info.
 
Hulkamaniac;4282608 said:
You guys are worrying over nothing. Films are meant to be cropped. Almost every film which is in 1080p and 4K is cropped, but it doesn't matter because there's extra information which is irrelevant. Check Thriller 4:3 video on YouTube, you can see the spotlights in the cemetery scene. That's not seen in the 4K remaster. So yeah what I mean is that we are not losing important information, the "cropped" 16:9 video will still look as a true 16:9 HD video.

There's literally nothing to complain about this great news.

No one’s complaining. :)

It’s a matter of taste, of course, but when I have the chance to see the latest Tarantino in full 70mm glory in the movie theater, I’ll take that any time over a cropped-for-TV version. ;)

You’re of course right that it doesn’t matter that much with a Pepsi commercial. :D
 
Hulkamaniac;4282608 said:
You guys are worrying over nothing. Films are meant to be cropped. Almost every film which is in 1080p and 4K is cropped, but it doesn't matter because there's extra information which is irrelevant. Check Thriller 4:3 video on YouTube, you can see the spotlights in the cemetery scene. That's not seen in the 4K remaster. So yeah what I mean is that we are not losing important information, the "cropped" 16:9 video will still look as a true 16:9 HD video.

There's literally nothing to complain about this great news.

In case anyone's interested ;-), here's a bit of an addition (simplyfying the topic a bit): the cropping depends on how the aspect ratio of film was meant to be by the director (also it was influenced by technicalities like projection standards).

The usual standard for silents was 4:3 (fullscreen), as well as for TV productions (e.g. Attenborugh documentaries until the 90s), and basically for sound films until the 50's (think of Casablanca). Then came the wildscreen format (with several aspect ratio variations) and became the norm.

There are of course many possibilities: some silent cinema directors already experimented with wider ARs (the most famous example is perhaps Napoléon (1927) by Abel Gance*), and it can occur today as well that directors chose fullscreen, or even varying ARs (recent example The Assassin (2015) by Hou Hsiao-Hsien: most of the film is fullscreen with some scenes in wildscreen).

So cropping Casablanca or a pre-2000 Attenborough to wildscreen would be a bad idea, as you would lose important information on top and bottom (also artistic details such as composition), as in analog TV days it was a bad solution to crop wildscreen films left and right to fit the screen for similar reasons.

https://en.wikipedia.org/wiki/Aspect_ratio_(image)
https://en.wikipedia.org/wiki/Widescreen
https://en.wikipedia.org/wiki/Open_matte

*It's called polyvision, it's basically projecting 3 fullscreen reels simultaneously resulting in a very wide AR. The whole film wasn't shot like this, "Polyvision was only used for the final reel of Napoleon, to create a climactic finale" (from wiki):

15493771_1440799245945245_2893722766636194519_o.jpg


15443181_1440799519278551_8317007009579000501_o.jpg


And it was meant to look like this:

widescreen05_1.jpg


https://en.wikipedia.org/wiki/Polyvision

Electro;4282601 said:
The 35mm film is cropped a little at top and bottom, but it doesn't look like he did that.
It has extra information on the sides, that is cropped in the 4:3 TV version.

Maybe this 35mm film is one of the copies that were made for cinemas.
So what he has there probably isn't THE master film reel.

pepsi.jpg
As for this commercial, both versions can be legitimate, one intended for TV and one for cinemas:

Open_matte_film_illustration.jpg


A frame from a 35mm film print. Here, the picture is framed for the intended theatrical aspect ratio (inside the yellow box). Picture outside the yellow box is matted out when the film is shown in widescreen. For 4:3 television versions, a large portion of the picture can be used (inside the red box) with an open matte. (from wiki)
 
The difference in quality is striking! :eek:

Not complaing or worrying. It's just info regarding the source material.
It's actually cool to have this version with a little more horizontal info.
On that particular scene you posted (thanks for the comparison btw!) it actually looks a bit better in WS (more balanced as you can see more of the brothers :D). Although I like the FS format with old commercials and MVs, so I can't really decide, haha.
 
Galactus123;4282586 said:
Estate doesn't need help. They can get Sony or other companies to scan them.

Wow. I didn't know that. well we need to contact sony or some other companies to scan all Michael's short films.

Hulkamaniac;4282608 said:
You guys are worrying over nothing.

I know right?

dethorro;4282610 said:
I don't know exactly where but he said that he will definitely upload it once he gets the sound in.:)

Neato.

ScreenOrigami;4282612 said:
You’re of course right that it doesn’t matter that much with a Pepsi commercial. :D

pretty much. but it's nice to see videos of Michael in HQ. it's way past overdue.
 
Paris78;4282628 said:
<blockquote class="twitter-tweet"><p lang="en" dir="ltr">While golfing today, I ran into <a href="https://twitter.com/alfonso_ribeiro?ref_src=twsrc%5Etfw">@alfonso_ribeiro</a> Not only was he SUPER nice, but when I told him I was investigating the other side of “Leaving Neverland,” he could NOT have been more supportive of Michael Jackson & more praising of the time he spent with Jackson as a child star. <a href="https://t.co/u8cANhDdO7">pic.twitter.com/u8cANhDdO7</a></p>— John Ziegler (@Zigmanfreud) <a href="https://twitter.com/Zigmanfreud/status/1233201900851326976?ref_src=twsrc%5Etfw">February 28, 2020</a></blockquote> <script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>


What a coincidence! :D
 
Just.. WOW.. imagine late Destiny/Triumph/Victory footage in this quality. This is how MJ would look in glorious 4K (or even 8K if they went ahead, lol, not happening though..)
 
A first preview. :)

<blockquote class="twitter-tweet"><p lang="en" dir="ltr">Alrighty y'all, here's the only preview you guys are getting until it's fully restored~ <a href="https://twitter.com/alfonso_ribeiro?ref_src=twsrc%5Etfw">@alfonso_ribeiro</a> - How do you like it?<a href="https://twitter.com/hashtag/michaeljackson?src=hash&amp;ref_src=twsrc%5Etfw">#michaeljackson</a> <a href="https://twitter.com/hashtag/kingofpop?src=hash&amp;ref_src=twsrc%5Etfw">#kingofpop</a> <a href="https://twitter.com/hashtag/thekingofpop?src=hash&amp;ref_src=twsrc%5Etfw">#thekingofpop</a> <a href="https://twitter.com/hashtag/moonwalkers?src=hash&amp;ref_src=twsrc%5Etfw">#moonwalkers</a> <a href="https://twitter.com/hashtag/moonwalker?src=hash&amp;ref_src=twsrc%5Etfw">#moonwalker</a> <a href="https://twitter.com/hashtag/mjinnocent?src=hash&amp;ref_src=twsrc%5Etfw">#mjinnocent</a> <a href="https://twitter.com/hashtag/applehead?src=hash&amp;ref_src=twsrc%5Etfw">#applehead</a> <a href="https://t.co/ydnJo7h7l1">pic.twitter.com/ydnJo7h7l1</a></p>&mdash; Izzy James (@IsaiahRandall84) <a href="https://twitter.com/IsaiahRandall84/status/1233638495434027009?ref_src=twsrc%5Etfw">February 29, 2020</a></blockquote> <script async src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
 
I just hope he puts it on YouTube when done. Twitter pretty much ruins the effort with bad data compression.
 
Original file would be best. Youtube would be the next best thing though.
 
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