- Jul 25, 2011
DON'T KNOW IF THIS WILL BE REALLY USED, BUT...
IT IS GORGEROUS!!
I have asked the Estate
They said this is NOT an authorized design. What a shame!
Pepsi & The King of Pop
We were asked to help Pepsi commemorate the 25th anniversary of Michael Jackson's BAD album through their Live for Now campaign. We created custom illustration work for limited edition packaging and outdoor advertising to be centered around the MTV Music Awards and the American Music Awards.
The creative brief asked us to capture the energy and excitement of being caught up in the moment. Those moments in life where you simply can enjoy life to its fullest without thinking about the past or the future. We brought this "moment" to life through vivid colors & shapes with the King of Pop at the center of it all.
Role & Medium: Art Direction, Packaging Design, Illustration
Creative Direction: Stanley Hainsworth, Steve Barrett