because it was the official release date (spike himself said it).
What makes you think that It will be released on Feb 13th?
And I highly doubt it will ever be released...
Do we have a new DVD/Blu-Ray release date estimate? The documentary is not even showing up for pre-order on Amazon.
It genuinely deserves to be released, considering the amount of awful MJ documentaries that have somehow been released by unofficial sources. If people are gonna go out and buy an MJ documentary, then THIS needs to be he one they can choose!
In my opinions, the best doc since the Legend Continues.