I can answer this quite thoroughly, as I have personal experience, as the blog's owner/creator/main writer, a Ukrainian woman named Helena, was a friend of mine until recently.
Much of the blog, from the early years and up until fairly recently, is quite reliable, especially in dissecting the claims against Michael, showing how the evidence actually supports his innocence, as well as dissecting how Conrad Murray and AEG were at fault for his death. Recently, Helena also began doing a lot of digging more or less to figure out how things originated, and did a lot of voluminous and convincing research (technically a lot of circumstantial evidence, but very convincing such evidence) that mogul David Geffen helped spearhead the allegations as vengeance for Michael refusing to join his label, and that Geffen aids and abets the criminality of sexual predators in the industry, using them in transactional relationships: "I'll bury the bodies for you if you help me smear the people on my enemies list." And that Geffen has such a relationship with Harvey Weinstein, Bryan Singer, Kevin Spacey, Lou Pearlman, Gary Goddard, Garth Ancier, David Neuman, and the Digital Entertainment Network founders.
However, Helena, as of late, has gone off the deep end in trying to go beyond the facts and frame it as part of a QAnon-like conspiracy, saying that "progressives, especially 'super gays', made it their mission to take down Michael because of the fact he said he wasn't gay." Acting like the LGBT community had considerable power and clout to do so in the '80s and '90s, which of course is not remotely corresponding with history. And that it's part of a movement by which "academia seeks to legalize pedophilia." And that Michael was a threat because, "He planned to return a focus on God's word and values, especially by which we raise our children, so they had to take him out."
In short, Helena is going full in on culture war narratives, and saying "progressives started it first." She's also virulently transphobic, believes many of the same debunked points and narratives, and says of Paris' sexuality that "she is merely confused and being influenced by groomers and elites, and Michael would straighten her out," implying Michael would send his own daughter through conversion therapy. Despite her avowed hatred of Vladimir Putin and Russian state media, she believes much of the same vile and hateful garbage he and it spews out. (She is still alive and doing well personally despite the war, in case you're wondering.)
I tried to reason with her and point out how this was simply wrong, especially the idea that Geffen's likely involvement is done solely for the sake gathering and conglomerating power and taking out rivals, and that his being gay has virtually no real bearing on it. Geffen would be Geffen if he was straight. And that the LGBT community has been powerless for much of its history, and that it barely had any real teeth to stand up at the time that Ellen came out of the closet in 1997, and that ABC cancelled her sitcom shortly after. If the community had that much power, would they just sit by and let the show be killed like that? Helena refers to Michael as "the most bullied person in history." Yes, more so than people who lost their lives, like say, Emmett Till or Matthew Shepard or James Byrd, Jr. When I naturally say, "How dare you?", she goes, "I dare, because it's the same." (Of course, she completely ignores Matthew Shepard's death like it never happens, which says a lot about her values.) Or when I point out how the press likes to build up and tear down people for sport, and that Michael isn't unique, and that people like Elvis and Freddie Mercury experienced it before Michael, and how someone like Johnny Depp has been on the receiving end now, she says, "They can't compare. They got off so easy." (Yes, Freddie Mercury got off REAL easy, with all the invasive questions and digging in about his sexuality and his health. REAL EASY.)
I kept trying to get through to Helena, especially when she went on her attacks on progressivism, and I went to explain it to her. She wouldn't budge, wouldn't even interact with the evidence, the videos and articles and reports, that I sent her. When I also pointed out how she had no real knowledge or understanding of American history, culture or politics and how off base she was, she said, "I refuse to sully myself by learning and 'understanding' America." Ultimately, I left the blog. In fact, many left-of-center people have left as well. All that's left are Helena and a handful of devoted sycophants that hang on her every word as gospel.
