Pepsi Partners With Michael Jackson Estate for Commemorative Packaging [Pepsi Promo /Can discussion]

Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging

Me either @bluetopez I don't have a celly and I know i'm not the ONLY one...
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging

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Well, just gimme this doll already!:wub:

And let me just say that, hopefully that any misteps that have occured so far gets nipped in the bud and the plans that have been set for the Bad25 promotion go on as planned. This could be good!
 
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Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging

My QR reader is ready

Bring it Pepsi!!
 
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Pepsi Partners With Michael Jackson Confirmed By The Billboard Magazine

Pepsi has unveiled a new multiyear global marketing campaign, complete with a new tagline -- "Live for Now" -- and commercials featuring the biggest names in music. First up in the campaign is Nicki Minaj, whose 2010 single "Moment for Life" acts as soundtrack for the ad, out May 7.

It's a deal that will make Minaj a worldwide spokeswoman and also give her enough fodder to fuel two songs' worth of material on her sophomore album, "Pink Friday: Roman Reloaded.


THE COLA WARS
Read an Excerpt | Buy The Issue
"Nicki has momentum. She's a maverick," Frank Cooper, PepsiCo chief marketing officer of global consumer engagement, told Billboard in this week's cover story. "She represents the kind of artist who's in the moment, making things happen on her own terms."

Pepsi is also prepping a 25th-anniversary campaign in mid-May for the rerelease of Michael Jackson's "Bad" that will include a series of remixes from superstar DJs like Skrillex, Diplo and A-Trak. The exclusive tracks are set to be accessed through a special Pepsi-can promotion where fans can scan a code with their phone to hear a song. (Cooper calls the strategy SoLoMo, or Social/Local/Mobile.)

Jackson, of course, famously struck a ground-breaking, multifaceted endorsement/sponsorship deal with Pepsi in 1983, and was also infamously burned by an accidental fire during a 1984 commercial shoot.

And, coming later this year, is an initiative that Cooper believes will make Pepsi a "major player in the music ecosystem," one that has already led to discussions with heavy-hitters like Warner Music Group chairman/CEO of recorded music Lyor Cohen, Interscope Geffen A&M chairman Jimmy Iovine and Universal Music Group chairman/CEO Lucian Grainge.

Though Cooper's unable to talk specifics, what he is able to say suggests that Pepsi is looking to partner with labels in a major way: "The industry has certain market failures and structural gaps, so we're looking at how we might fill those, and see how those will open up opportunities to generate some revenue [for the industry]."

Pepsi's chief rival, Coca-Cola, recently announced the launch of "Move to the Beat," one of the brand's largest ad campaigns to date, created to support its sponsorship of the 2012 London Olympic Games. Find out more about the revived "Cola Wars" in the latest issue of Billboard and read an excerpt on Billboard.biz.


Source: http://www.billboard.com/news/pepsi...th-nicki-minaj-preps-michael-1006917152.story
 
Re: Pepsi Partners With Michael Jackson Confirmed By The Billboard Magazine

Thanks for posting.. So if the ads are coming out in Mid May then maybe we will get BAD 25 sometime in June or July?
If Sony and the Estate where smart they would gear up for an unreleased single and get it ready to launch.

:)
 
Re: Pepsi Partners With Michael Jackson Confirmed By The Billboard Magazine

I know this is offtopic and all, but SERIOUSLY, Nicki Minaj? LMAO!
I fear the world isn't able to appreciate real music anymore these days.
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

Those pepsi cans look sweeeeet!
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

^^ I totally agree on the comment about Nicki Minaj, :wff2:!


I really don't get why many fans are against this commemorative cans spreading aggressiveness about it! When Michael decided to cancel the Dangerous Tour his contract with Pepsi and association ended, at the end of the tour the contract concluded because that was the way it was arranged. Pepsi didn't drop him due to the allegations, aren't I right!?

I really wish Pepsi Mexico is considering to sell the can, they don't know if it'll be sold yet! I just know many of us are pushing on fb, I hope it works! :D :pth:

That doll is cute but his hair is kanda odd... :wub:
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

Posted on Lipstick Alley. Do not know the source or if it's legit or not (fan made).

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Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

^ Hmmmmm... in Portuguese? As far as I know it won't be released in Brazil, so I think that's fake...
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

^ Hmmmmm... in Portuguese? As far as I know it won't be released in Brazil, so I think that's fake...

How about Portugal or Angola?
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging

Do you guys think that Sweden will get the cans? ^^
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

^^I have no idea. Try contacting Pepsi Sweden on their facebook, if they have one. Maybe they'll respond.
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

I really am kind of excited about this..i am so glad that they are celebrating Michael and Bad 25 years later. what else makes me happy is that I work in a supermarket so I will see thousands upon thousands of these cans go by me ...now THAT is a reason to smile!! :D

edited to add....I wonder if they will have commercials on tv advertising like they did in the 80's...it would be exciting to see footage of Michael...i remember when commercials came on back then...I use to get so excited...lol
 
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I‘m told by a Pepsi source, that BAD 25 Pepsi can will have a TV comercial.
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

Thank you for this information...I am so excited..I just cannot stand it...wooohooo.....:)
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

I'm assuming that if the US gets the cans, then Canada will too...Hopefully :D
 
BUMPER SNIPPET;3631859 said:
How about Portugal or Angola?

Angola... not likely. And I know "Edição" is not spelled like that in Portuguese from Portugal, so it has to be Brazil.



EDIT: I just got a confirmation on Facebook from a brazilian board saying that it is indeed fake, made by a brazilian fan.
 
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Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

Chinese Pepsi Cans - posted by Mkgenie

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If the cans come to Sweden, I will buy like 100 of them.. lol! :D
 
mkgenie;3632018 said:
I‘m told by a Pepsi source, that BAD 25 Pepsi can will have a TV comercial.


Now I'm even more annoyed these won't be available in the UK! :mat:
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

I'm assuming that if the US gets the cans, then Canada will too...Hopefully :D

True. I also imagine that since they're supposedly coming to Romania too (kind of doubt it, but still), they should also come to major European countries such as Germany or France. Especially since Michael has a lot of fans in those two countries.

It would make sense that if the cans would come to the little and unknown Romania from the forgotten Eastern Europe, they'd probably come to Germany or France too.

If not, then f*ck logic...
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

Now I'm even more annoyed these won't be available in the UK! :mat:

Me 2!!! Stupid UK - Off to pester Pepsi UK devision, see if we can get some of the cans our way!!
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

True. I also imagine that since they're supposedly coming to Romania too (kind of doubt it, but still), they should also come to major European countries such as Germany or France. Especially since Michael has a lot of fans in those two countries.

It would make sense that if the cans would come to the little and unknown Romania from the forgotten Eastern Europe, they'd probably come to Germany or France too.

If not, then f*ck logic...

Yeah, you would think :scratch: I'm almost positive they'll come to Canada too, since we get pretty much the same thing as the US...Usually lol

I don't even like Pepsi that much :rofl: Well, I do like it, but I don't really drink much pop in the first place....But I'd definitely buy these :D
 
Re: Pepsi Partners With Michael Jackson Estate for Commemorative Packaging *Update Post 217*

Now I'm even more annoyed these won't be available in the UK! :mat:

I suppose if the cans won't be available in UK, then we won't get them in Ireland either?
 
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